Over the past half-century or so, interest in artificial intelligence has ebbed and flowed with periods of growth and dormancy. Some refer to these periods as summers and winters. With each summer has come increased investment and research in artificial intelligence. Along with these have come promises of a work-free utopia fueled by robot servants […]
About Lance Leasure
I’m a marketing and business development veteran and seasoned nonprofit professional. I speak, write, advise and coach on a number of topics related to business development, fundraising & donor relations, strategic planning & execution, and marketing communications.
I help businesses break the habit of random one-off tactics and
practice thoughtful, systematic marketing and fundraising.
Entries by Lance Leasure
A few months ago I shared the story of how Ashley and I once failed so miserably at making butternut squash soup that we didn’t try again for over 10 years! To make a long story short, we both have an aversion to the flavor of ginger. Yet somehow, we failed to realize that the […]
I recently boasted about a client who has learned to forecast and achieve more goals, and to do so in a refreshing state of calm confidence. I claimed that a weekly meeting was partially responsible. How can this be? After all, meetings are the scourge of professional existence, right? Especially recurring meetings. Like most people, […]
“The ¼” drill bit is the number one selling drill bit in hardware stores across the US. Who can tell me why?” This question was posed to my classmates and me by our marketing professor in college many years ago. The answer seemed so obvious that many students quickly raised their hands. The first answer […]
“Not it!” The refrain echoed playfully through the room in response to Louise’s question, “Who wants to kick us off and lead the meeting this week?” After a few chuckles, Katie offered to lead the discussion and Bre agreed to record any new updates that would be discussed. Louise is the director of external relations […]